With the characteristics of environmental protection (plastic-free), safety control, fun, and close interaction, “CITY FIREWORKS” have low requirements for display sites and can be discharged in city squares and courtyards.
The product category including hand-held fountain, ground fountain and novelties which focusing on product safety and environmental friendliness. “CITY FIREWORKS” can be viewed and interacted with up close which can create fireworks experiencing consumption mode.
In China, Red Lantern Fireworks has implemented retailing strategy including “CITY FIREWORKS” into scenic spots, setting up “fireworks huts”, to develop a new market for “CITY FIREWORKS”, so that fireworks culture has become an important element of the daily parties, annual meetings and other types of scenes, further promoting the enhancement of fireworks market sales.
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