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Global&Classic – Exclusive Interview with Allen Yang

Global&Classic – Exclusive Interview with Allen Yang

In December 2020, Allen Yang, General Manager of Red Lantern Fireworks, was interviewed with fireworks journal "Fireworks Technology and Market", the only public authoritative Journal in the Chinese fireworks industry. Allen Yang answered the reporter's questions about the development history of the Red Lantern Fireworks brand, including the origin of the "Red Lantern" brand, brand publicity and development plans. This interview was published in "Fireworks Technology and Market", Journal of Phase IV.

ISSN: ISSN 2096-5699

CN: CN 36-1204/TJ

Fireworks Technology and Market: Journal was established in 1994, it is a national magazine that ingrates the element of authority, science, production and sponsored by the Center for Quality Supervision, Inspection and Testing of Fireworks and the Scientific Research Institute of Fireworks and Firecrackers of the Ministry of Agriculture of China. It introduces new achievements, technologies, standards and testing methods in the fireworks industry and reports on the latest news in the fireworks market and Chinese fireworks culture, provides market information for fireworks company, promotes fireworks commodity trading.

Red Lantern born in 1969, is the first fireworks brand that selling fireworks overseas and have been sold well in Europe and the United States market. In 2018, Acme fireworks acquired the brand ownership and patent registration rights of Red Lantern fireworks to build up the global brand image of the Red Lantern Fireworks.